Campaign-Product Operation Specialist at Lazada Express Malaysia - Kuala Lumpur

The Campaign-Product Operation Specialist is responsible for managing and executing operational tasks for campaigns on the Lazada platform. This role requires collaboration with cross-functional teams to ensure alignment with business objectives and to analyze performance data for strategic decision-making.

In this role, you will engage in day-to-day operational tasks related to campaign management, working closely with various teams to support campaign execution. You will analyze campaign performance data to inform strategies and adapt to industry trends.

Key Responsibilities:

• Manage and execute operational tasks for campaigns on the Lazada platform.
• Collaborate with cross-functional teams, including PMO and creative teams, to provide operational support.
• Analyze campaign page and product performance data to guide strategic decisions.
• Monitor key metrics such as click-through rates to assess campaign effectiveness.
• Stay informed about industry trends and competitor activities to adapt campaigns accordingly.
• Support the development of campaign strategies aligned with business objectives.
• Assist in the preparation of reports and presentations on campaign performance.