Campaign – Lazada Express Malaysia
Role Summary
The Campaign-Product Operation Specialist is responsible for managing and executing operational tasks for campaigns on the Lazada platform. This role requires collaboration with cross-functional teams to ensure alignment with business objectives and to analyze performance data for strategic decision-making.
Job Description
In this role, you will engage in day-to-day operational tasks related to campaign management, working closely with various teams to support campaign execution. You will analyze campaign performance data to inform strategies and adapt to industry trends.
Key Responsibilities:
- Manage and execute operational tasks for campaigns on the Lazada platform.
- Collaborate with cross-functional teams, including PMO and creative teams, to provide operational support.
- Analyze campaign page and product performance data to guide strategic decisions.
- Monitor key metrics such as click-through rates to assess campaign effectiveness.
- Stay informed about industry trends and competitor activities to adapt campaigns accordingly.
- Support the development of campaign strategies aligned with business objectives.
- Assist in the preparation of reports and presentations on campaign performance.
Job Requirements
Bachelor's degree in Business, Marketing, or a related field.
Recent graduate with a strong interest in e-commerce and digital marketing.
Experience in a similar role or internship is preferred.
Excellent communication and interpersonal skills.
Data-driven mindset with the ability to analyze performance metrics.
Adaptable and proactive with a willingness to learn.
Quick Info
Company
Lazada Express Malaysia
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
7 skills
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Required Skills
Campaign Management
Data Analysis
Communication
Team Collaboration
Strategic Thinking
E-Commerce Knowledge
Performance Metrics
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