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CRM Executive – Purple Cane

Purple Cane
Wp Kuala Lumpur
MYR 4000 - 4500

Role Summary

The CRM Executive will execute customer promotions across multiple channels while leveraging 2-4 years of CRM experience to enhance customer engagement and retention through effective marketing strategies.

Job Description

As a CRM Executive, you will collaborate with the marketing team to design and implement customer promotions through various channels including Email, SMS, WhatsApp, and App Push. Your role will involve planning campaigns that effectively engage customers and enhance their experience with our brand. You will be responsible for analyzing campaign performance and optimizing strategies to drive customer retention and loyalty. This position requires a proactive approach to customer marketing, ensuring that all communications are timely and relevant to our audience.

Job Requirements

2–4 years of hands-on experience in CRM, customer marketing, or lifecycle marketing

Strong understanding of customer engagement strategies

Proficiency in using CRM software and marketing automation tools

Excellent communication and interpersonal skills

Ability to analyze data and derive actionable insights

Experience in multi-channel marketing campaigns

Detail-oriented with strong organizational skills

Quick Info

Company

Purple Cane

Location

Wp Kuala Lumpur

Salary

MYR 4000 - 4500

Skills Required

7 skills

Click to submit your application

Required Skills

1

CRM

2

Customer Marketing

3

Lifecycle Marketing

4

Data Analysis

5

Communication

6

Campaign Management

7

Marketing Automation

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