Influencer (KOL) Specialist at BLWN - Selangor

The Influencer (KOL) Specialist is responsible for managing influencer marketing campaigns to enhance brand visibility and engagement. This role involves coordinating with influencers and internal teams to ensure successful campaign execution and alignment with brand objectives.

In this dynamic role, you will engage with influencers and content creators to drive impactful marketing campaigns. You will work closely with various stakeholders to ensure that all campaign elements are executed smoothly and effectively.

Key Responsibilities:

• Source, evaluate, and recommend suitable influencers and content creators based on campaign objectives.
• Manage end-to-end coordination of KOL campaigns, including outreach and negotiation.
• Build and maintain positive relationships with influencers and talent managers.
• Coordinate campaign deliverables and timelines to ensure accurate publication.
• Review influencer content submissions for alignment with campaign requirements.
• Support campaign reporting by tracking content performance and engagement metrics.
• Liaise with clients and internal teams to provide campaign updates and recommendations.