Influencer Marketing Specialist at Leon Networks Sdn Bhd - Selangor

The Influencer Marketing Specialist is responsible for sourcing, evaluating, and onboarding influencers to align with brand goals and target audiences. This role plays a crucial part in planning and executing influencer campaigns, collaborating with internal teams, and analyzing campaign effectiveness.

In this dynamic role, you will engage with influencers across various tiers, ensuring alignment with our brand objectives. You will manage deliverables, timelines, and maintain strong partnerships within a collaborative team environment.

Key Responsibilities:

• Source and evaluate potential influencers to align with brand goals.
• Onboard influencers and manage ongoing relationships.
• Plan and execute influencer marketing campaigns.
• Coordinate media and influencer activities for campaigns and events.
• Manage deliverables and timelines for influencer partnerships.
• Maintain and update influencer databases.
• Measure and analyze campaign effectiveness using key performance indicators.
• Prepare post-campaign reports with insights for improvement.