Senior Digital Marketing Executive (Financial Education) – Piranha Profits

The Senior Digital Marketing Executive is responsible for driving innovative marketing strategies to enhance financial education outreach. This role involves a dynamic work environment where creativity and analytical skills are essential for executing impactful campaigns.

The Senior Digital Marketing Executive will engage in daily brainstorming sessions to develop creative marketing ideas and implement performance-driven campaigns. The role includes crafting persuasive copy for various platforms and producing engaging content to attract leads.

Key Responsibilities:

• Brainstorm creative marketing ideas to enhance brand visibility.
• Execute performance-driven digital marketing campaigns across multiple platforms.
• Write persuasive copy for ads, video scripts, landing pages, and emails.
• Produce video ads and create diverse content such as short videos, e-books, and infographics.
• Set up and optimize ad campaigns on Facebook, Instagram, Google, and YouTube.
• Analyze campaign data using A/B testing to improve performance.
• Conduct market research to identify new marketing trends and platforms.