Small company, which means you’ll do almost everything yourself—including tasks beyond your job scope. This is great for gaining hands-on experience, especially for those new to the FMCG/beauty industry.
No OT culture in the sense that the office closes strictly at 6 PM.
No proper systems in place. Any existing systems were only recently created.
No HR department—only finance. All HR matters are handled solely by the boss.
No room for growth. You have to teach yourself everything because the boss knows nothing. This leads to constant trial and error instead of real learning opportunities.
Boss lacks marketing knowledge and ignores industry best practices.
- Doesn’t believe in social media ads, claiming they “confuse consumers,” so ads aren’t approved even during peak seasons—resulting in missed opportunities.
- Doesn’t believe in influencer marketing, but the real reason is just to cut costs.
- Zoning out during meetings, especially post-mortem discussions, so feedback and future improvements are ignored.
- Boss takes ideas from the team and implements them for the larger sister company, justifying it with "they have a bigger budget." Basically stealing.
Sister companies are structured as direct competitors, creating internal conflicts.
The marketing team consists only of fresh graduates, with zero guidance or mentorship.
Boss is stuck in outdated marketing strategies and aesthetics.
Marketing is pressured to drive sales, even though that isn’t our job.
Expect to work as a promoter/salesperson during events to cut costs, instead of hiring actual event staff.
Unusual working hours:
Saturdays are considered half-days.
If you work full days on both Saturday and Sunday for events, you’re only entitled to one replacement leave.
No in-house graphic designer. You’ll either have to design materials yourself or rely on one shared freelance designer across both companies, causing major delays.
Boss is not appreciative. Despite the team’s hard work in winning a prestigious retailer award, there was no celebration—no lunch, no photo op, not even a simple congratulations.
Boss makes biased decisions. Instead of conducting proper research, they rely on the opinion of a single friend (who may not even be in the same industry) and only consider perspectives that align with their own beliefs.
Boss is forgetful and manipulative. They frequently forget important details but will twist the situation to make it seem like it’s your fault, blaming you for their own mistakes.'
