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About Us
Eastcentric PLT was established in 2024 as a continuation of the Chinatown Classic legacy, which began in 1998 under the vision of Mr. Koo. The original label focused on preserving the sophisticated heritage of the cheongsam (qipao), earning recognition for its intricate craftsmanship and luxurious fabrics. Over the years, Chinatown Classic expanded its reach from Malaysia to Singapore and Jakarta, becoming a respected name in heritage fashion.
Following the passing of Mr. Koo, Eastcentric PLT emerged with a commitment to preserving and evolving heritage fashion, particularly the traditional cheongsam. The company operates in fashion retail, emphasizing craftsmanship and cultural heritage while adapting to modern business practices. Eastcentric PLT aims to blend tradition with contemporary styles, ensuring that the beauty of heritage fashion continues to resonate with new generations.
What We Do
Eastcentric PLT specializes in fashion retail, focusing on the design, production, and sale of heritage-inspired clothing, particularly the cheongsam.
Core Services:
1) Design and Production – Crafting high-quality cheongsams that reflect traditional artistry and modern aesthetics.
2) Retail Operations – Managing pop-up stores and online platforms to reach a wider audience.
3) Marketing and Brand Development – Promoting the Eastcentric brand and its heritage fashion through various marketing strategies.
4) Customer Engagement – Building relationships with customers through personalized service and community events.
5) Cultural Preservation – Actively working to preserve and promote the cultural significance of the cheongsam in contemporary fashion.
Notable Projects & Initiatives:
- Launch of exclusive collections that celebrate traditional craftsmanship.
- Expansion of retail presence through pop-up stores in key locations.
- Collaborations with local artisans to enhance product authenticity and quality.
Company Culture
At Eastcentric PLT, the culture is vibrant and dynamic, fostering creativity and collaboration among team members. The environment encourages continuous growth and supports a fun, casual atmosphere where everyone can thrive.
What It’s Like to Work Here:
1) Creative Freedom – Employees are encouraged to express their ideas and contribute to the design and marketing processes.
2) Collaborative Spirit – Teamwork is emphasized, with a focus on sharing knowledge and skills across departments.
3) Growth Opportunities – The company supports professional development through workshops and training sessions.
4) Inclusive Environment – A welcoming atmosphere that values diverse perspectives and backgrounds.
5) Passion for Heritage – Employees share a common goal of preserving and promoting cultural heritage through fashion.
Workplace Environment:
The workplace at Eastcentric PLT reflects its commitment to creativity and collaboration, featuring open spaces that encourage interaction and idea-sharing. Regular team-building activities and cultural events help strengthen relationships among team members and promote a sense of community.
Core Values:
- Craftsmanship and quality
- Cultural heritage and preservation
- Innovation and creativity
- Teamwork and collaboration
- Customer-centric approach
This culture enables Eastcentric PLT to honor its legacy while adapting to the evolving fashion landscape.
Why Join Us?
Work-Life Balance: Hybrid work flexibility
Enjoy a hybrid arrangement, with three days working in the office and the remaining days working from home.
Work Environment: Office with pantry
Access to a pantry stocked with coffee, tea, and filtered water for your convenience.
Allowances & Perks: Office parking
Benefit from access to company parking for a hassle-free commute.
Location & Amenities
1A, Jln Tandang, Seksyen 51, 46050 Petaling Jaya, Selangor, Malaysia
Available Roles(2)
Marketing Intern
The Marketing Intern is responsible for supporting the marketing team in executing campaigns and creating content. This role offers valuable hands-on experience in the dynamic field of fashion marketing and social media strategy.
Part Timer for Pop Up Stores
The Part Timer for Pop Up Stores is responsible for providing exceptional customer service and styling assistance. This role plays a crucial part in creating a welcoming shopping experience for customers, particularly those new to wearing cheongsams.