Brand & Content Marketing Manager (Contract of Employment) – Versa Asia
Role Summary
The Brand & Content Marketing Manager is responsible for defining and maintaining the brand identity, voice, and messaging across all channels. This role plays a crucial part in producing engaging content and managing campaigns that enhance brand visibility and consistency.
Job Description
In this role, you will work closely with various teams to create and implement marketing strategies that resonate with our audience. Your day-to-day tasks will involve producing video and social content, managing PR initiatives, and optimizing campaigns for performance.
Key Responsibilities:
- Define and maintain brand identity and messaging across all channels.
- Produce engaging video and social content that aligns with brand strategy.
- Manage public relations initiatives to enhance brand visibility.
- Collaborate with product, growth, and design teams to ensure brand consistency.
- Plan, launch, and optimize paid social and awareness campaigns.
- Track campaign performance and analyze data to improve initiatives.
- Develop creative campaigns that resonate with target audiences.
Job Requirements
3–6 years in brand marketing, content creation, or creative production.
Proven experience producing video and social content with a portfolio.
Strong visual storytelling skills and ability to manage end-to-end campaigns.
Creative self-starter capable of managing multiple projects simultaneously.
Basic understanding of performance marketing and social advertising platforms.
Preferred experience in startup or high-growth environments.
Preferred experience with key opinion leaders, influencers, and PR/media relations.
Quick Info
Company
Versa Asia
Location
Selangor
Salary
MYR 6000 - 8000
Skills Required
7 skills
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Required Skills
Brand Management
Content Creation
Video Production
Social Media Marketing
Public Relations
Campaign Optimization
Data Analysis
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