Brand & Content Marketing Manager (Contract of Employment) at Versa Asia - Selangor

The Brand & Content Marketing Manager is responsible for defining and maintaining the brand identity, voice, and messaging across all channels. This role plays a crucial part in producing engaging content and managing campaigns that enhance brand visibility and consistency.

In this role, you will work closely with various teams to create and implement marketing strategies that resonate with our audience. Your day-to-day tasks will involve producing video and social content, managing PR initiatives, and optimizing campaigns for performance.

Key Responsibilities:

• Define and maintain brand identity and messaging across all channels.
• Produce engaging video and social content that aligns with brand strategy.
• Manage public relations initiatives to enhance brand visibility.
• Collaborate with product, growth, and design teams to ensure brand consistency.
• Plan, launch, and optimize paid social and awareness campaigns.
• Track campaign performance and analyze data to improve initiatives.
• Develop creative campaigns that resonate with target audiences.