Campaign Strategy & Planning Specialist (Consumer Business) at Maxis Communications - Kuala Lumpur
This job is no longer accepting applications.
It was posted on 21 May 2026 and has passed its 30-day listing period. See open Business Development jobs.
Role Summary
The Campaign Strategy & Planning Specialist is responsible for developing strategic and effective marketing campaign plans based on market insights and business objectives. This role involves collaborating with cross-functional teams to create impactful campaigns that align with brand guidelines and performance metrics.
Job Description
In this role, you will engage in day-to-day activities that include conducting market research, defining target audiences, and collaborating with various teams. You will work in a dynamic environment that fosters creativity and strategic thinking.
Key Responsibilities:
- Develop strategic marketing campaign plans based on market insights.
- Conduct thorough market research to identify trends and opportunities.
- Define target audiences to ensure effective campaign reach.
- Collaborate with cross-functional teams to create impactful campaigns.
- Align campaigns with brand guidelines and performance metrics.
- Monitor and analyze campaign performance to optimize results.
- Prepare clear campaign briefs and define key performance indicators (KPIs).
Job Requirements
Bachelor’s degree in Marketing, Business, or a related field
6-7 years of experience in campaign strategy, marketing planning, or integrated marketing roles
Strong analytical skills with experience in market research and competitor analysis
Proven ability to develop clear campaign briefs and define KPIs
Excellent collaboration and communication skills
Campaign Strategy & Planning Specialist (Consumer Business) - Frequently Asked Questions
What is the salary for a Campaign Strategy & Planning Specialist (Consumer Business) at Maxis Communications in Kuala Lumpur?
Maxis Communications has not disclosed the salary for this role. Campaign Strategy & Planning Specialist (Consumer Business) positions in Kuala Lumpur typically pay RM600–RM6,000 per month, based on the 224 comparable vacancies currently listed on SuperJobs.
Where is this Campaign Strategy & Planning Specialist (Consumer Business) job located?
This Campaign Strategy & Planning Specialist (Consumer Business) position is based in Kuala Lumpur, Malaysia. This role is fully on-site.
What qualifications do I need for this Campaign Strategy & Planning Specialist (Consumer Business) role?
Maxis Communications is looking for Bachelor’s degree in Marketing, Business, or a related field; 6-7 years of experience in campaign strategy, marketing planning, or integrated marketing roles; Strong analytical skills with experience in market research and competitor analysis.
How do I apply for this Campaign Strategy & Planning Specialist (Consumer Business) job at Maxis Communications?
This job is no longer accepting applications. Similar roles that are hiring now are linked on this page, and you can apply to those directly on SuperJobs with no agency fee.
Quick Info
Company
Maxis Communications
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
7 skills
Required Skills
Campaign Strategy & Planning Specialist (Consumer Business) Salary at Maxis Communications
Maxis Communications has not disclosed the salary for this role. Campaign Strategy & Planning Specialist (Consumer Business) positions in Kuala Lumpur typically pay RM600–RM6,000 per month, based on the 224 comparable vacancies currently listed on SuperJobs.
How to Apply for Similar Campaign Strategy & Planning Specialist (Consumer Business) Roles
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