Marketing Executive – Tong Xin Tang Healthcare
Role Summary
The Marketing Executive is responsible for conducting in-depth market research to identify target audiences and analyze consumer behavior. This role plays a crucial part in designing and implementing integrated multi-channel marketing campaigns that align with the brand's identity.
Job Description
In this role, you will engage in daily market analysis and campaign management within a dynamic marketing department. You will collaborate with team members to create cohesive marketing strategies across various platforms.
Key Responsibilities:
- Conduct in-depth market research to identify target audiences.
- Analyze consumer behavior using advanced analytics tools.
- Support the design and implementation of integrated multi-channel marketing campaigns.
- Create engaging, personalized content for social media, blogs, email newsletters, and websites.
- Manage daily administrative tasks within the marketing department.
- Gather and interpret data on sales metrics and campaign performance.
- Optimize future marketing efforts based on data analysis.
Job Requirements
Diploma or Bachelor’s degree in Marketing, Business Administration, or a related field is preferred.
1-3 years of experience in marketing or a similar role.
Proficient in Mandarin, English, and Malay.
Knowledge in digital marketing tools and techniques (e.g., SEO/SEM).
Strong analytical skills with the ability to interpret data and generate reports.
Excellent written and verbal communication skills.
Good organizational skills and attention to detail.
Quick Info
Company
Tong Xin Tang Healthcare
Location
Kuala Lumpur
Salary
MYR 3500 - 5000
Skills Required
7 skills
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Required Skills
Market Research
Data Analysis
Content Creation
Digital Marketing
Communication
Analytical Skills
Project Management
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