On – Maxis Communications
Role Summary
The On-Ground Activation Specialist is responsible for executing ATL and BTL campaigns to enhance brand visibility. This role involves driving events and roadshows while ensuring compliance and optimizing campaign performance to increase market reach.
Job Description
As an On-Ground Activation Specialist, you will engage in daily activities that include coordinating events and monitoring campaign effectiveness in a dynamic work environment. You will collaborate with various stakeholders to ensure successful execution of marketing initiatives.
Key Responsibilities:
- Execute ATL and BTL campaigns to promote brand awareness.
- Drive events and roadshows to engage customers directly.
- Ensure brand compliance across all marketing materials and activities.
- Monitor campaign performance and analyze results for improvement.
- Coordinate with vendors and partners for seamless execution.
- Conduct post-campaign analysis to inform future strategies.
- Manage multiple campaigns and timelines effectively.
Job Requirements
Experience in marketing, campaign execution, or activation roles.
Strong understanding of ATL, BTL, and digital marketing.
Good analytical skills to track and optimize campaign performance.
Strong coordination and stakeholder management skills.
Ability to manage multiple campaigns and timelines.
Quick Info
Company
Maxis Communications
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
7 skills
Click to submit your application
Required Skills
Marketing Strategy
Event Management
Campaign Analysis
Stakeholder Coordination
Brand Compliance
Analytical Thinking
Time Management
Application Tips
- Ensure your resume highlights relevant skills and experience
- Tailor your application to match the role requirements
- Double-check all information before submitting
- Submit your application as soon as possible to increase your chances