
The On-Ground Activation Specialist is responsible for executing marketing campaigns and driving customer engagement through events and activations. This role requires strong analytical and coordination skills to ensure effective campaign performance and brand compliance.
As an On-Ground Activation Specialist, you will execute ATL and BTL campaigns, drive events and roadshows, and ensure brand compliance. You will monitor campaign performance, coordinate with vendors, and conduct post-campaign analysis to enhance future initiatives. Your role is critical in increasing market reach and generating leads through impactful customer engagement.
Experience in marketing, campaign execution, or activation roles
Strong understanding of ATL, BTL, and digital marketing
Good analytical skills to track and optimise campaign performance
Strong coordination and stakeholder management skills
Ability to manage multiple campaigns and timelines
Company
Maxis Communications
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
5 skills
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Marketing
Campaign Execution
Analytical Skills
Stakeholder Management
Coordination