Segment Marketing Specialist (Business Individual) – Maxis Communications
Role Summary
The Segment Marketing Specialist (Business Individual) is responsible for planning and executing targeted marketing campaigns for Business Individuals. This role plays a crucial part in driving acquisition and sales for mobile and broadband services within a dynamic marketing environment.
Job Description
In this role, you will engage in day-to-day activities that involve coordinating multi-channel marketing efforts and collaborating with various teams to enhance campaign effectiveness. You will also be responsible for monitoring performance metrics and ensuring alignment with brand standards.
Key Responsibilities:
- Plan and execute marketing campaigns
- Support development of go-to-market strategies
- Coordinate multi-channel campaign delivery
- Ensure compliance with brand guidelines
- Conduct market research and analysis
- Monitor and track campaign performance
- Collaborate with Brand & Comms team
- Provide insights for campaign optimization
Job Requirements
Bachelor's degree in Marketing, Business, or related field
Experience in marketing or related roles
Strong analytical skills
Excellent communication skills
Ability to work collaboratively in a team environment
Quick Info
Company
Maxis Communications
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
6 skills
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Required Skills
Marketing Strategy
Campaign Management
Market Research
Data Analysis
Communication
Team Collaboration
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