Senior Executive, Customer Portfolio Management at Alliance Bank Malaysia Berhad - Kuala Lumpur

The Senior Executive, Customer Portfolio Management is responsible for acquiring new-to-bank customers through omnichannel strategies and across all consumer products. This role involves analyzing and growing the bank's existing customer portfolio through various campaigns and initiatives in a dynamic and collaborative environment.

In this role, you will engage in day-to-day activities focused on customer acquisition and portfolio management, working closely with various teams to drive results. You will be part of a fast-paced environment that encourages innovation and teamwork.

Key Responsibilities:

• Acquire new-to-bank customers through omnichannel strategies.
• Analyze and grow the existing customer portfolio through cross-selling and up-selling initiatives.
• Plan and execute events and activities to enhance customer engagement.
• Collaborate with key product heads to develop core client accounts.
• Leverage insights to develop effective campaigns and communications.
• Drive action-oriented analysis to achieve results.
• Foster a customer-centric approach in all initiatives.