Senior Executive, Loyalty & Growth Marketing – ZUS COFFEE
Role Summary
The position requires designing and implementing loyalty campaigns while managing customer data platforms. The ideal candidate should have experience in marketing operations, strong analytical skills, and the ability to work collaboratively in a dynamic environment.
Job Description
This role focuses on designing and executing CRM-driven loyalty campaigns, managing customer data platforms, and personalizing customer experiences. The candidate will generate performance reports, assist in promotional configurations, and collaborate with cross-functional teams to enhance marketing strategies.
Job Requirements
Diploma or bachelor’s degree in marketing, data science, or related field
2-3 years of experience in marketing operations or CRM roles
Proficiency in CRM software and analytic tools
Strong analytical skills for data interpretation
High proficiency in Microsoft Excel
Ability to work in a fast-paced environment
Critical thinking and creativity
Knowledge of APIs is a plus
Quick Info
Company
ZUS COFFEE
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
7 skills
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Required Skills
CRM Software
Google Analytics
Data Analysis
Microsoft Excel
Critical Thinking
Creativity
Project Management
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