Assistant Manager, Brand Experience – ZUS COFFEE
Role Summary
The Assistant Manager, Brand Experience is responsible for enhancing the brand's presence and ensuring alignment with market needs. This role involves collaboration across departments to develop brand strategies and assets that resonate with both global and local audiences.
Job Description
In this dynamic role, the Assistant Manager will engage in daily collaboration with various teams to address market challenges and opportunities. The work environment is fast-paced and requires a proactive approach to uphold brand standards and performance.
Key Responsibilities:
- Collaborate with departments to identify market needs and challenges.
- Ensure compliance with local regulations in brand initiatives.
- Conduct market research to inform brand strategies.
- Support the creation of proprietary brand assets.
- Monitor brand performance and provide insights for improvement.
- Uphold brand standards across all channels.
- Develop brand assets that align with global positioning and local insights.
Job Requirements
Bachelor's Degree in Business, Marketing, Mass Communication, Graphic Design or equivalent
Minimum 3-7 years in a Marketing or Branding role
Proficient in Microsoft Office and Canva
Excellent cross-collaboration skills
Digitally-savvy and detail-oriented
Ability to provide training and support to local teams
Quick Info
Company
ZUS COFFEE
Location
Kuala Lumpur
Salary
—
Skills Required
6 skills
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Required Skills
Brand Strategy
Market Research
Cross-Collaboration
Compliance Management
Digital Marketing
Performance Monitoring
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