Integrated Marketing Lead at TikTok - Kuala Lumpur
Role Summary
The Integrated Marketing Lead will spearhead marketing strategies for TikTok in Malaysia, focusing on campaign development and execution. This role requires strong leadership and collaboration skills to drive marketing initiatives and optimize performance.
Job Description
The Integrated Marketing Campaigns Team at TikTok is responsible for driving end-to-end country-level campaigns that enhance GMV growth, merchant success, and user engagement. This role focuses on developing integrated marketing strategies and plans tailored for the Malaysian market, overseeing execution across various channels including digital, social, and media. The position also involves leading a team of marketing professionals and collaborating with cross-functional teams to ensure effective stakeholder management and campaign performance optimization.
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Job Requirements
Bachelor's degree in Marketing, Business, Communications, or related field
5+ years of experience in brand marketing, growth marketing, or integrated marketing roles
Proven experience leading large-scale marketing campaigns that drive measurable business growth
Team lead/management experience is a must
Ability to work and develop high-performing teams with clear vision
Experience managing cross-functional stakeholders across commercial, product, and operations teams
Integrated Marketing Lead - Frequently Asked Questions
What is the salary for a Integrated Marketing Lead at TikTok in Kuala Lumpur?
TikTok has not disclosed the salary for this role. Integrated Marketing Lead positions in Kuala Lumpur typically pay RM1,000–RM7,500 per month, based on the 45 comparable vacancies currently listed on SuperJobs.
Where is this Integrated Marketing Lead job located?
This Integrated Marketing Lead position is based in Kuala Lumpur, Malaysia. This role is fully on-site.
What qualifications do I need for this Integrated Marketing Lead role?
TikTok is looking for Bachelor's degree in Marketing, Business, Communications, or related field; 5+ years of experience in brand marketing, growth marketing, or integrated marketing roles; Proven experience leading large-scale marketing campaigns that drive measurable business growth.
How do I apply for this Integrated Marketing Lead job at TikTok?
Apply directly on SuperJobs — create a free profile, upload your CV once and submit. There is no agency fee and no charge to applicants. Applications close 2026-11-09.
Quick Info
Company
TikTok
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
7 skills
Click to submit your application
Required Skills
Integrated Marketing Lead Salary at TikTok
TikTok has not disclosed the salary for this role. Integrated Marketing Lead positions in Kuala Lumpur typically pay RM1,000–RM7,500 per month, based on the 45 comparable vacancies currently listed on SuperJobs.
How to Apply for This Integrated Marketing Lead Role
- Click Apply Now and sign in, or create a free SuperJobs profile. It takes about two minutes and there is no agency fee.
- Upload your CV once and answer any screening questions TikTok asks. Your profile is reused for every application after this one.
- Submit, then track the application and any employer replies from your dashboard. Applications close 2026-11-09, so apply early.
Application Tips
- Ensure your resume highlights relevant skills and experience
- Tailor your application to match the role requirements
- Double-check all information before submitting
- Submit your application as soon as possible to increase your chances
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