Manager, Customer Engagement & Partnership – Hong Leong Bank
Role Summary
The Manager, Customer Engagement & Partnership is responsible for driving marketing and loyalty campaigns for credit and debit card customers. This role operates within the bank’s payments and partnership ecosystem, requiring a blend of strategic insight and hands-on execution.
Job Description
In this role, the Manager will report to the Head of Customer Engagement & Partnership and will be involved in the day-to-day management of marketing initiatives. The successful candidate will leverage strong business acumen and data analysis skills to ensure the timely launch of campaigns within budget.
Key Responsibilities:
- Drive marketing and loyalty campaigns for credit and debit card customers.
- Collaborate with cross-functional teams to develop campaign strategies.
- Analyze customer data to identify trends and opportunities.
- Manage project timelines and budgets for marketing initiatives.
- Monitor campaign performance and optimize for better results.
- Build and maintain partnerships within the payments ecosystem.
- Report on campaign outcomes and provide insights for future strategies.
Job Requirements
Malaysian citizen.
Degree holder in Business, Marketing, Finance, or relevant fields.
10 years and above relevant work experience in financial institutions, customer loyalty, FMCG, digital creative or media agency.
Strong analytical and project management skills.
Excellent communication and interpersonal skills.
Quick Info
Company
Hong Leong Bank
Location
Kuala Lumpur
Salary
—
Skills Required
7 skills
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Required Skills
Data Analysis
Project Management
Marketing Strategy
Customer Engagement
Business Acumen
Communication
Collaboration
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