Manager, Customer Engagement & Partnership at Hong Leong Bank - Kuala Lumpur

The Manager, Customer Engagement & Partnership is responsible for driving marketing and loyalty campaigns for credit and debit card customers. This role operates within the bank’s payments and partnership ecosystem, requiring a blend of strategic insight and hands-on execution.

In this role, the Manager will report to the Head of Customer Engagement & Partnership and will be involved in the day-to-day management of marketing initiatives. The successful candidate will leverage strong business acumen and data analysis skills to ensure the timely launch of campaigns within budget.

Key Responsibilities:

• Drive marketing and loyalty campaigns for credit and debit card customers.
• Collaborate with cross-functional teams to develop campaign strategies.
• Analyze customer data to identify trends and opportunities.
• Manage project timelines and budgets for marketing initiatives.
• Monitor campaign performance and optimize for better results.
• Build and maintain partnerships within the payments ecosystem.
• Report on campaign outcomes and provide insights for future strategies.