Marketing Communication & PR Senior Specialist Job ID: REF91381U – Continental
Role Summary
The Marketing Communication & PR Senior Specialist is responsible for developing and implementing strategic marketing communication initiatives. This role significantly enhances the organization's brand presence and aligns with its goals through various marketing and PR activities.
Job Description
The Marketing Communication & PR Senior Specialist role involves day-to-day management of marketing communication strategies and PR initiatives in a dynamic work environment. The specialist will collaborate with various teams to ensure effective execution of campaigns and events.
Key Responsibilities:
- Develop and implement strategic marketing communication initiatives.
- Plan and execute public relations strategies and manage PR events.
- Create integrated communication plans across digital and offline platforms.
- Enhance the company's digital presence through innovative marketing techniques.
- Support marketing events and campaigns to boost brand visibility.
- Collaborate with stakeholders to ensure alignment with organizational goals.
- Monitor and analyze the effectiveness of communication strategies.
Job Requirements
Bachelor's degree in Marketing, Communications, PR, or related field.
Minimum 3 years of experience in marketing communication, PR, or corporate branding.
Proven experience in content creation, media relations, and digital marketing.
Excellent project management and stakeholder collaboration skills.
Strong communication skills in English, Mandarin, and Bahasa Malaysia.
Creative, detail-oriented, and proactive team player.
Quick Info
Company
Continental
Location
Kuala Lumpur
Salary
—
Skills Required
7 skills
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Required Skills
Marketing Strategy
Public Relations
Digital Marketing
Content Creation
Project Management
Stakeholder Collaboration
Communication
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