Senior Specialist, Portfolio & Channel Management at RHB Bank - Kuala Lumpur

The Senior Specialist, Portfolio & Channel Management is responsible for developing and executing performance-driven strategies for CASA and FD acquisition. This role involves close collaboration with the digital team and various stakeholders to enhance customer experiences and ensure compliance.

In this role, the Senior Specialist will engage in day-to-day activities that include enhancing app flows and mapping customer journeys. The work environment is dynamic, requiring collaboration with cross-functional teams to manage retail deposit products effectively.

Key Responsibilities:

• Develop performance-driven strategies for CASA and FD acquisition.
• Enhance app flows to improve user experience.
• Map customer journeys to identify areas for improvement.
• Collaborate with stakeholders to ensure compliance with regulatory requirements.
• Manage retail deposit products to optimize performance.
• Analyze data to inform decision-making and strategy development.
• Implement innovative processes to enhance customer experiences.