Creative Strategy Lead (Assistant Manager / Manager) – Hepmil Malaysia Sdn Bhd
Role Summary
The Creative Strategy Lead (Assistant Manager / Manager) is responsible for developing creative campaign concepts and translating audience insights into impactful content. This role plays a crucial part in connecting with Gen Z and young millennials while overseeing the execution of campaigns in a fast-paced agency environment.
Job Description
In this role, you will engage in day-to-day activities that involve collaborating with cross-functional teams to ensure timely and high-quality delivery of campaigns. You will also focus on optimizing campaign performance based on audience insights and trends.
Key Responsibilities:
- Develop creative campaign concepts that resonate with target audiences.
- Oversee the execution of campaigns to ensure quality and timeliness.
- Collaborate with cross-functional teams to bring campaigns to life.
- Optimize campaign performance through data analysis and insights.
- Engage with clients and industry professionals to present ideas.
- Stay updated on emerging trends and formats in social media.
- Foster a creative environment that encourages innovative thinking.
Job Requirements
Minimum 5+ years in a creative, content, or digital agency environment.
Strong knowledge of TikTok, Instagram, Facebook, and YouTube.
Familiarity with the social content ecosystem, particularly short-form video and meme culture.
Proven ability to work with account teams and strategists.
Strong presentation and communication skills.
Exposure to video content production or digital advertising is a plus.
Quick Info
Company
Hepmil Malaysia Sdn Bhd
Location
Selangor
Salary
—
Skills Required
6 skills
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Required Skills
Creative Thinking
Campaign Management
Social Media Strategy
Data Analysis
Client Engagement
Presentation Skills
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