Creative Strategy Lead (Assistant Manager / Manager) at Hepmil Malaysia Sdn Bhd - Selangor

The Creative Strategy Lead (Assistant Manager / Manager) is responsible for developing creative campaign concepts and translating audience insights into impactful content. This role plays a crucial part in connecting with Gen Z and young millennials while overseeing the execution of campaigns in a fast-paced agency environment.

In this role, you will engage in day-to-day activities that involve collaborating with cross-functional teams to ensure timely and high-quality delivery of campaigns. You will also focus on optimizing campaign performance based on audience insights and trends.

Key Responsibilities:

• Develop creative campaign concepts that resonate with target audiences.
• Oversee the execution of campaigns to ensure quality and timeliness.
• Collaborate with cross-functional teams to bring campaigns to life.
• Optimize campaign performance through data analysis and insights.
• Engage with clients and industry professionals to present ideas.
• Stay updated on emerging trends and formats in social media.
• Foster a creative environment that encourages innovative thinking.