HEAD, BUSINESS GROWTH & MARKETING – KPJ Healthcare
Role Summary
The Head of Business Growth & Marketing is responsible for developing and maintaining strategic communications and media management plans to enhance the company's reputation. This role significantly impacts the company's marketing strategies and revenue growth for regional hospitals through effective client engagement and market analysis.
Job Description
In this role, you will oversee daily marketing operations, focusing on enhancing the company's brand and managing communications. You will work in a dynamic environment that prioritizes customer experience and strategic growth.
Key Responsibilities:
- Develop and implement strategic communications plans.
- Manage corporate branding and public relations initiatives.
- Oversee crisis management and media relations.
- Coordinate and manage events to promote the company.
- Analyze market data to inform marketing strategies.
- Engage with clients to enhance customer experience.
- Drive revenue growth for regional hospitals through effective marketing strategies.
Job Requirements
Minimum degree in Business Development/Marketing/PR & Communication or relevant experience
Minimum 5-10 years of working experience in related field
Strong project management skills
Proficiency in crisis management and corporate communications
Familiarity with digital marketing tools
Good communication skills with strong networking abilities
Experience in healthcare marketing is an advantage
Quick Info
Company
KPJ Healthcare
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
7 skills
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Required Skills
Strategic Planning
Crisis Management
Corporate Communications
Event Management
Market Analysis
Client Engagement
Digital Marketing
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