Head of GTM & Business Operations – Maxis Communications
Role Summary
The Head of GTM & Business Operations is responsible for leading campaign go-to-market strategies and business operations to drive consumer segment growth. This role involves translating commercial priorities into actionable sales plays and execution plans, ensuring effective product rollout and maximizing sales impact.
Job Description
In this role, you will oversee day-to-day operations related to trade marketing and sales, collaborating with cross-functional teams to ensure alignment and execution discipline. You will play a critical role in driving the growth of the consumer segment through strategic initiatives and operational excellence.
Key Responsibilities:
- Lead the development and execution of go-to-market strategies for new products and promotions.
- Oversee trade marketing initiatives to enhance brand visibility and consumer engagement.
- Collaborate with sales teams to translate commercial priorities into effective sales plays.
- Ensure timely rollout of products and propositions to meet market demands.
- Analyze market trends and consumer behavior to inform strategic decisions.
- Optimize operational processes to improve efficiency and effectiveness.
- Foster cross-functional collaboration to drive execution discipline across the organization.
Job Requirements
Bachelor's Degree in Business Administration, Marketing, Engineering, or a related field. An MBA is highly preferred.
Minimum of 10-15 years of progressive experience in Go-to-Market strategy, business operations, or a related leadership role within the telecommunications or technology industry.
Proven track record of successfully developing and executing GTM strategies that have driven significant business growth and market share.
Strong analytical skills with the ability to interpret complex data, identify trends, and make data-driven decisions.
Excellent understanding of telecommunications market dynamics, competitive landscape, and customer behavior.
Quick Info
Company
Maxis Communications
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
6 skills
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Required Skills
Leadership
Analytical Thinking
Strategic Planning
Communication
Project Management
Data Interpretation
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