Regional Manager, Product Marketer (Frappe) at ZUS Coffee - Selangor
This job is no longer accepting applications.
It was posted on 21 May 2026 and has passed its 30-day listing period. See open Product jobs.
Role Summary
The Regional Manager, Product Marketer (Frappe) is responsible for bridging product development and customer needs. This role involves driving positioning, go-to-market strategies, and campaigns to enhance awareness and adoption of ZUS Coffee's products in a dynamic market environment.
Job Description
In this role, you will engage in day-to-day activities that involve collaborating with various teams to ensure product success and market alignment. You will conduct research, develop strategies, and execute campaigns that resonate with customers and drive product adoption.
Key Responsibilities:
- Conduct market and competitor research to inform product strategies.
- Develop product positioning and messaging that aligns with customer needs.
- Build go-to-market strategies for product launches and campaigns.
- Partner with product, R&D, and sales teams to ensure cohesive execution.
- Execute awareness and adoption campaigns across various channels.
- Develop campaign content and internal enablement materials.
- Track and analyze campaign performance to optimize future efforts.
- Support brand storytelling and customer engagement initiatives.
Job Requirements
Bachelor's degree in Marketing, Business, or related field.
2–4 years of experience in product marketing, preferably in consumer or F&B sectors.
7–10+ years of experience in product management with regional or international exposure.
Strong storytelling, empathy, and communication skills.
Analytical mindset with strategic thinking ability.
Adaptability in a fast-moving market environment.
Knowledge of digital marketing tools and platforms.
Regional Manager, Product Marketer (Frappe) - Frequently Asked Questions
What is the salary for a Regional Manager, Product Marketer (Frappe) at ZUS COFFEE in Selangor?
ZUS COFFEE has not disclosed the salary for this role. Regional Manager, Product Marketer (Frappe) positions in Selangor typically pay RM800–RM5,000 per month, based on the 71 comparable vacancies currently listed on SuperJobs.
Where is this Regional Manager, Product Marketer (Frappe) job located?
This Regional Manager, Product Marketer (Frappe) position is based in Selangor, Malaysia. This role is fully on-site.
What qualifications do I need for this Regional Manager, Product Marketer (Frappe) role?
ZUS COFFEE is looking for Bachelor's degree in Marketing, Business, or related field.; 2–4 years of experience in product marketing, preferably in consumer or F&B sectors.; 7–10+ years of experience in product management with regional or international exposure..
How do I apply for this Regional Manager, Product Marketer (Frappe) job at ZUS COFFEE?
This job is no longer accepting applications. Similar roles that are hiring now are linked on this page, and you can apply to those directly on SuperJobs with no agency fee.
Quick Info
Company
ZUS COFFEE
Location
Selangor
Salary
Undisclosed
Skills Required
6 skills
Required Skills
Regional Manager, Product Marketer (Frappe) Salary at ZUS COFFEE
ZUS COFFEE has not disclosed the salary for this role. Regional Manager, Product Marketer (Frappe) positions in Selangor typically pay RM800–RM5,000 per month, based on the 71 comparable vacancies currently listed on SuperJobs.
How to Apply for Similar Regional Manager, Product Marketer (Frappe) Roles
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