Regional Senior Executive, Product Marketing (Food) – ZUS COFFEE
Role Summary
The Regional Senior Executive in Product Marketing for food is responsible for supporting the commercialization and launch of new and existing food products. The role involves collaborating with various teams to ensure that product launches are operationally ready and commercially successful, driving growth in the coffee business.
Job Description
The Senior Executive, Product Marketing role supports the commercialization and successful launch of new and existing food products. This role collaborates across product development, marketing, and operations to ensure launches are operationally ready and commercially impactful, driving growth in the coffee business. The position involves executing go-to-market plans, coordinating with multiple teams, building strong product narratives, analyzing post-launch performance, and acting as a liaison between Food Squad, Brand Marketing, Operations, and Supply Chain to support effective product launches and promotions across regions.
Job Requirements
Bachelor's degree in Marketing, Business, Communications, or related field.
2-4 years of experience in product marketing, brand management, or go-to-market execution, ideally within F&B, QSR, or FMCG industries.
Strong project coordination skills, with the ability to handle multiple launches simultaneously.
Detail-oriented, with a good balance of creative and analytical thinking.
Comfortable working cross-functionally and in fast-paced, consumer-driven environments.
Passionate about food trends, customer experience, and product storytelling.
Quick Info
Company
ZUS COFFEE
Location
Selangor
Salary
Undisclosed
Skills Required
1 skills
Click to submit your application
Required Skills
Marketing
Application Tips
- Ensure your resume highlights relevant skills and experience
- Tailor your application to match the role requirements
- Double-check all information before submitting
- Submit your application as soon as possible to increase your chances