
Boat Noodle Sdn Bhd began its journey in the bustling streets of Bangkok, where it quickly became known for its authentic Thai boat noodle dishes. With a vision to introduce the unique flavors of Thailand to Malaysia, the company has successfully expanded its presence, now operating 24 restaurants and 10 kiosks across the region. This growth was significantly bolstered by a partnership with Toridoll Corporation in Japan, which has further facilitated the brand's expansion into new markets.
Today, Boat Noodle Sdn Bhd operates a diverse network of restaurants and kiosks, dedicated to providing exceptional food and beverage services throughout Southeast Asia. The brand is committed to delivering an authentic dining experience that reflects the rich culinary heritage of Thailand, while also adapting to the local palate and preferences.
Boat Noodle Sdn Bhd offers a variety of services aimed at delivering authentic Thai cuisine to its customers in a vibrant and welcoming environment.
Core Services:
1) Restaurant Operations – Serving a wide range of authentic Thai boat noodle dishes in a lively dining atmosphere.
2) Kiosk Services – Providing convenient take-away options for customers on the go.
3) Catering Services – Offering catering solutions for events and gatherings, bringing the flavors of Thailand to various occasions.
Notable Projects & Initiatives:
- Expansion of restaurant locations to increase accessibility for customers.
- Introduction of seasonal menu items to keep the dining experience fresh and exciting.
- Community engagement initiatives to promote Thai culture and cuisine through food festivals and events.
At Boat Noodle Sdn Bhd, the culture is centered around a family-first approach, reflecting the core values of the Original Boat Noodle brand. The company places a strong emphasis on staff development and education, ensuring that employees have the opportunity to reach their full potential while contributing to the brand's success.
What It’s Like to Work Here:
1) Family-Oriented Environment – Employees are treated like family, fostering a supportive and collaborative workplace.
2) Opportunities for Growth – The company invests in training and development programs to help employees advance in their careers.
3) Passion for Food – Team members share a common love for authentic Thai cuisine, creating a vibrant atmosphere.
4) Team Collaboration – Employees work together to ensure a seamless dining experience for customers.
5) Community Engagement – Opportunities to participate in local events and initiatives that promote Thai culture.
Workplace Environment:
The workplace at Boat Noodle Sdn Bhd is designed to be welcoming and inclusive, where employees feel valued and motivated. The emphasis on teamwork and collaboration creates a positive atmosphere that encourages creativity and innovation in service delivery.
Core Values:
- Authenticity in food and service
- Commitment to employee development
- Family-oriented culture
- Passion for culinary excellence
- Community involvement and engagement
This culture has helped Boat Noodle Sdn Bhd establish itself as a beloved brand in the food and beverage industry, dedicated to sharing the rich flavors of Thailand with its customers.
Team & Culture: Family-first company culture
U5FB maintains a family-first culture that emphasizes staff education, growth, and core values rooted in family.
Work Environment: Smart casual dress code
The dress code is smart casual, reflecting a forward-thinking work environment.
Unit No. 3A-03A & 3A-05, Level 3A, Menara UAC, 12 Jalan PJU 7/5, Mutiara Damansara, 46805 Petaling Jaya, Selangor.
The Crew Member is responsible for engaging with customers and promoting products to create customer satisfaction. This role involves working in a fast-paced environment, ensuring cleanliness and hygiene while providing excellent service during peak periods.
The Crew member is responsible for engaging with customers and promoting products to ensure customer satisfaction. This role involves maintaining a clean and efficient work environment while providing support during peak periods.
The Crew Member is responsible for engaging with customers and promoting products to ensure customer satisfaction. This role involves providing assistance during peak periods and maintaining cleanliness in food preparation areas, contributing to a positive dining experience.
The Crew is responsible for engaging with customers and promoting products to ensure customer satisfaction. This role plays a vital part in maintaining the overall customer experience and operational efficiency at Boat Noodle Setia City Mall.
The Internship Human Resources is responsible for supporting daily HR operations at Boat Noodle's headquarters. This role provides practical experience in a fast-growing F&B environment, contributing to various HR functions.
The Account Executive is responsible for managing the financial operations of the company. This role plays a crucial part in ensuring accurate financial records and supporting cash flow planning within a dynamic team environment.