Yifu Catering Management Sdn. Bhd. was established in 2012 as the Malaysian representative for Yihetang, a well-known Chinese tea brand. Since its inception, the company has dedicated itself to introducing the rich traditions and culture of Chinese tea to the Malaysian market. Through strategic efforts and a commitment to quality, Yifu has achieved significant milestones in expanding its presence and enhancing brand recognition within the food and beverage industry.
With a focus on authenticity, Yifu Catering Management specializes in offering a diverse range of genuine Chinese tea products and services. The company aims to provide customers with an opportunity to immerse themselves in the true essence of Yihetang, catering to both tea enthusiasts and casual drinkers alike. This dedication to quality and customer experience has solidified Yifu's position as a key player in the Malaysian food and beverage sector.
Yifu Catering Management offers a variety of products and services that celebrate the rich heritage of Chinese tea, ensuring that every customer can enjoy a unique and authentic experience.
Core Services:
1) Authentic Chinese Tea Products – A wide selection of traditional Chinese teas sourced directly from Yihetang.
2) Tea Education – Workshops and events that educate customers about the history, culture, and brewing techniques of Chinese tea.
3) Custom Tea Blends – Personalized tea blends tailored to individual preferences and tastes.
4) Tea Accessories – A range of tea-related products, including teapots, cups, and brewing tools.
5) Catering Services – Providing tea services for events, gatherings, and corporate functions.
Notable Projects & Initiatives:
- Launch of tea tasting events to engage the community and promote Chinese tea culture.
- Collaborations with local cafes and restaurants to introduce Yihetang products to a wider audience.
- Development of educational content and resources to enhance customer knowledge about tea.
At Yifu Catering Management, the culture is built around collaboration, warmth, and a shared passion for tea. Employees are encouraged to contribute their ideas and participate actively in a supportive environment that fosters creativity and teamwork.
What It’s Like to Work Here:
1) Collaborative Atmosphere – Team members work together to share knowledge and ideas, enhancing the overall work experience.
2) Passion for Tea – A shared love for tea drives the company’s mission and inspires employees to excel in their roles.
3) Creativity Encouraged – Employees are given the freedom to explore innovative ideas and approaches in their work.
4) Supportive Environment – A culture of mutual respect and encouragement helps individuals thrive and grow professionally.
5) Commitment to Quality – Every team member plays a vital role in maintaining the high standards of Yifu’s products and services.
Workplace Environment:
The workplace at Yifu Catering Management is designed to reflect the warmth and hospitality associated with tea culture. Open communication, team-building activities, and a focus on employee well-being create a positive and engaging atmosphere for all staff members.
Core Values:
- Authenticity and quality
- Collaboration and teamwork
- Continuous learning and improvement
- Respect and inclusivity
- Passion for sharing tea culture
This culture not only enhances employee satisfaction but also contributes to Yifu's mission of bringing the rich traditions of Chinese tea to the Malaysian market.
Money & Compensation: Government Social Security Coverage
Employees are provided with EPF, SOCSO, and EIS schemes for social security benefits.
Leave / Time Off: Annual Leave And Holidays
Employees receive annual leave and are granted public holidays as paid time off.
Health & Insurance: Comprehensive Medical Benefits
Medical benefits cover both outpatient treatments and hospitalization expenses for employees.
Leave / Time Off: Maternity And Paternity Leave
Maternity and paternity leave are offered to support employees during childbirth and child care.
29, Jalan Kuchai Maju, Kuchai Entrepreneurs Park, Kuchai Lama, WP Kuala Lumpur, Malaysia
The Graphic Designer is responsible for developing and implementing visual concepts that align with the Yihetang brand identity. This role requires creativity and technical skills to produce innovative and effective designs while collaborating with the marketing team to support the company's marketing strategies.
The Brand Designer is responsible for developing and implementing visual concepts that align with the Yihetang brand identity. This role involves collaborating with the marketing team to create effective campaigns that capture customer attention.
The Marketing Designer is responsible for developing and implementing visual concepts that align with the Yihetang brand identity. This role involves creating engaging and effective marketing materials while collaborating with the marketing team to produce innovative campaigns that capture attention.
The Senior Executive is responsible for planning and executing effective branding and marketing strategies. This role involves enhancing brand awareness and presence in the market through various marketing channels.
The Market Development Specialist is responsible for driving franchise sales and development initiatives. This role plays a crucial part in enhancing brand presence and supporting franchisees in achieving their business goals.
The Digital Designer is responsible for developing and implementing visual concepts that align with the Yihetang brand identity. This role involves creating engaging and innovative designs while ensuring all visual materials meet established quality standards.
The Creative Designer is responsible for developing and implementing visual concepts that align with the Yihetang brand identity. This role involves creating engaging and innovative graphic elements while ensuring all marketing materials reflect the company's values and vision.
The Tea Beverage Specialist is responsible for providing exceptional customer service and enhancing customer satisfaction. This role involves interacting with patrons, understanding their preferences, and ensuring a welcoming atmosphere in our establishment.
The Business Development Manager is responsible for driving franchise sales and development initiatives. This role plays a crucial part in expanding the franchise network and enhancing brand presence through strategic partnerships and market research.