Assistant Manager - Branding & Communications at Eastern & Oriental Berhad - Kuala Lumpur

The Assistant Manager - Branding & Communications is responsible for shaping and executing branding strategies and integrated communication plans. This role significantly impacts the company's brand equity and market presence through collaboration with internal teams and external partners.

The Assistant Manager - Branding & Communications at Eastern & Oriental Berhad engages in day-to-day activities that involve developing and implementing effective branding and communication strategies. The position requires consistent messaging and compelling storytelling to engage target audiences effectively.

Key Responsibilities:

• Develop and execute branding strategies to enhance brand equity.
• Collaborate with internal teams to ensure consistent messaging across all platforms.
• Manage integrated communication plans to improve market presence.
• Engage with external partners for effective brand promotion.
• Organize and manage events to enhance brand visibility.
• Pitch and manage relationships with the press for media coverage.
• Analyze market trends to inform branding strategies.