Digital Content & SEO Specialist (Lead) – Accenture Malaysia
Role Summary
The Digital Content & SEO Specialist (Lead) is responsible for formulating and executing SEO strategies to enhance content visibility. This role plays a crucial part in the Digital Marketing team, impacting website performance and user engagement through effective content promotion tactics.
Job Description
In this role, you will work closely with the Digital Marketing team to monitor search engine trends and refine keyword strategies. You will collaborate with various stakeholders to ensure the successful implementation of SEO initiatives.
Key Responsibilities:
- Formulate and execute SEO strategies to improve website visibility.
- Monitor search engine trends and adjust strategies accordingly.
- Conduct keyword research and competitor analysis to identify opportunities.
- Coordinate with marketing and content stakeholders for effective content promotion.
- Utilize data analysis to enhance website performance and user engagement.
- Organize website content to support user journey mapping.
- Integrate SEO practices with social media marketing efforts.
Job Requirements
Strong understanding of SEO principles and strategies.
Experience with on-page optimization and technical SEO practices.
Familiarity with tools like Adobe Analytics and Google Search Console.
Ability to coordinate with content owners and social teams.
Knowledge of evolving SEO trends and search engine algorithm changes.
Good communication and teamwork skills relevant to digital marketing.
Quick Info
Company
Accenture Malaysia
Location
Selangor
Salary
—
Skills Required
7 skills
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Required Skills
SEO
Keyword Research
Data Analysis
Communication
Teamwork
Content Strategy
Technical SEO
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