RDP Developer – Accenture Malaysia
Accenture Malaysia
Media and Marketing
Role Summary
This role is for a Junior Data Developer specializing in retail campaign data solutions within the Retail Data Platform domain. The position requires experience with campaign management platforms, particularly Adobe Campaign, to develop and manage workflows that support cross-channel marketing campaign execution.
Job Description
The RDP Developer - Data role focuses on developing and managing data solutions within the Retail Data Platform domain. This junior-level position requires 3-5 years of experience working with campaign management platforms such as Adobe Campaign or Unica, including expertise in workflows related to segmentation, technical processes, and delivery. The developer will support cross-channel marketing campaigns and integrate data insights to optimize campaign effectiveness.
Job Requirements
3-5 years of experience in campaign management platforms such as Adobe Campaign or Unica.
Strong hands-on experience in Adobe Segmentation Workflows, Technical Workflows, and Delivery Workflows.
Exposure to email management, cross-channel marketing, and audience segmentation.
Banking domain knowledge is an advantage.
Good understanding of data models and reporting frameworks.
Ability to design, build, and manage workflows in Adobe Campaign.
Experience in developing and managing email campaigns including triggered emails, dynamic content, preference centers, and performance reporting.
Capability to support cross-channel campaign execution including email, direct mail, mobile marketing, and offer management.
Experience working with audience segmentation, targeting, and customer profiles to improve campaign performance.
Ability to integrate campaigns with Adobe Analytics and data connectors for advanced insights.
Knowledge of implementing predictive send-time optimization and engagement scoring for campaigns.
Ability to collaborate with business teams to translate marketing requirements into technical workflows.
Ensuring smooth campaign reporting and data accuracy across channels.
Quick Info
Company
Accenture Malaysia
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
8 skills
Click to submit your application
Required Skills
Adobe Campaign
Campaign Management
Audience Segmentation
Cross-Channel Marketing
Email Marketing
Data Integration
Workflow Development
Reporting And Analytics
Application Tips
- Ensure your resume highlights relevant skills and experience
- Tailor your application to match the role requirements
- Double-check all information before submitting
- Submit your application as soon as possible to increase your chances