Regional Senior Executive, CRM Operations – ZUS COFFEE
Role Summary
This role is pivotal in managing CRM operations, ensuring campaign accuracy, and enhancing customer retention through data analysis and collaboration. The candidate will drive improvements in journey performance and support new market setups.
Job Description
The Regional Senior Executive, CRM Operations oversees the execution and optimization of CRM journeys across various markets. Responsibilities include monitoring live campaigns, resolving operational issues, executing CDP operations, and analyzing performance metrics. The role also involves collaborating with cross-functional teams to enhance retention and streamline processes.
Job Requirements
Diploma or bachelor’s degree in marketing, data science, or related field
1-3 years of experience in marketing operations or CRM roles
Proficiency in CRM & CDP software (e.g., Salesforce, HubSpot)
Strong analytical skills and experience with Google Analytics
High proficiency in Microsoft Excel
Understanding of conversion attributions and app events
Ability to work in a fast-paced environment
Critical thinking and creativity
Quick Info
Company
ZUS COFFEE
Location
Kuala Lumpur
Salary
Undisclosed
Skills Required
6 skills
Click to submit your application
Required Skills
CRM Software
Data Analysis
Google Analytics
Microsoft Excel
Critical Thinking
Project Management
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