
Media and Marketing
The role involves managing and executing local live stream operations, including planning marketing activities and content to improve sales and fan engagement. The position requires coordination with internal teams, supervision of live stream processes, data analysis, and managing the live stream host team to achieve operational goals.
The role involves managing and executing live stream operations locally, including planning marketing activities, selecting products for live broadcasts, controlling the live stream process, and managing live rooms. The person is responsible for content planning and execution of live stream projects to improve effectiveness and conversion rates to achieve product sales goals. The position requires formulation of live stream content plans, discovery and packaging of valuable content, and organizing hot topics to improve content quality. Responsibilities also include internal department coordination, live stream event content planning and management, real-time supervision of operations based on traffic and fan feedback, and making timely adjustments to strategies to achieve operational goals and increase fan loyalty. Additional duties include marketing planning for live stream events, issue follow-ups during live streams with feedback and solution proposals, tracking and analyzing live stream data to provide optimization recommendations, and building and managing the live stream host team along with refining business processes and establishing department rules.
Bachelor's degree or above with major in E-commerce, Social Media Marketing, Marketing, or related fields.
Proficiency in Excel formulas, preference for candidates familiar with Power Query.
At least 1-3 years of practical experience in e-commerce live streaming within the same industry.
Priority given to candidates familiar with content operations on TikTok.
English proficiency for work communication, with at least 1 year of work experience, and candidates with overseas work experience or 0-1 team building experience are preferred.
Experience in meticulous operation of live stream hosts, well-versed in live stream hosting techniques, and experienced in batch incubating hosts with established methods.
Strong data sensitivity, capable of identifying issues keenly and using practical operational methods for improvement and resolution.
Familiar with the processes involved in e-commerce sellers' self-broadcasting on TikTok, understanding traffic operation rules, and adept at acquiring and integrating resources.
Familiar with information flow, with some understanding of collaborating with new anchors, live stream partnerships, or other promotional methods, and knowledge of service provider systems.
Strong logical thinking abilities, clear communication skills, innovative and product-oriented mindset, excellent data analysis capabilities, good analytical judgment, adept at integrating and coordinating various aspects of work, ability to handle pressure, a sense of responsibility, and strong self-driven motivation.
Company
Zeed Talent Technology Sdn Bhd
Location
Kuala Lumpur
Salary
MYR 7000 - 8000
Skills Required
2 skills
Click to submit your application
Live Streaming
Project Management